[12/01/2009]

FSC Marketing Communications Launches New Website for Gentech

PITTSBURGH, PA --
FSC Marketing Communications, a full-service marketing communications, advertising and public relations agency, recently developed and launched a new website for Gentech, an IT employment provider based in Monroeville, PA.

FSC redesigned the website to reflect the new messaging and creative platform recently developed for Gentech. The site navigation was also updated and now easily directs both of Gentech's target audiences, employers and job candidates, to distinct sections of the website to access relevant information.

FSC also developed new content for the site, including a section that highlights Gentech's status as a women's business enterprise (WBE), a news section and a page dedicated to Gen3, Gentech's unique business process. To learn more about Gentech and see the new site, visit www.gentechpgh.com.

"As an IT employment provider, our website is an important marketing tool," said Stephanie Verona, Gentech President. "We worked with FSC to develop a new site that truly reflects our company's status as a leader in the field."

About FSC Marketing Communications

FSC is an integrated marketing communications firm that specializes in developing ideas that build businesses through marketing strategy development, market research, account planning, advertising, public relations, sales promotion, direct marketing, medical marketing and digital services. Now in its 14th year, the agency's account roster includes Transitions Optical, UPMC, Heinz, PPG Industries, Pittsburgh Downtown Partnership and Santinelli International. FSC is a member of the American Association of Advertising Agencies.

For more information, call 412-471-3700 or visit us online at www.fscmc.com.