[08/11/2009]

FSC Marketing Communications Announces PPG Optical Materials as Latest Addition to Client Roster

PITTSBURGH, PA-- FSC Marketing Communications, one of Pittsburgh's leading full-service agencies, is pleased to continue its long-standing partnership with PPG Industries with the addition of PPG Optical Materials to its client list.

FSC will be working with PPG Optical to brand and develop marketing and promotional materials for Trivex lens material and other optical products. FSC had previously worked with PPG Optical on tradeshow marketing, advertising and creative development and product photo shoots.

"Having worked with FSC in the past and knowing the agency's significant experience in the optical industry, it was a logical partnership," said Nathan Troxell, PPG Optical Materials marketing manager.

PPG Industries has a long history in the ophthalmic industry and is committed to the development of breakthrough optical products, including Transitions lenses and Trivex lens material. PPG is a leading producer of optical grade monomers used in the manufacture of ophthalmic lenses.

About FSC Marketing Communications
FSC is an integrated marketing communications firm that focuses on developing ideas that build businesses. Specialty practice areas include: marketing strategy development, market research, account planning, advertising, public relations, sales promotion, direct marketing, medical marketing and digital services. Now in its 13th year, the agency's account roster includes Transitions Optical, UPMC, Heinz, PPG Industries, Pittsburgh Downtown Partnership, D3 Radiation Planning, Eckert Seamans, The Urban Redevelopment Authority of Pittsburgh and Santinelli International. FSC is a member of the American Association of Advertising Agencies.

For more information, call 412-471-3700 or visit us online at www.fscmc.com.

Trivex is a registered trademark of PPG Industries Ohio, Inc. Transitions is a registered trademark of Transitions Optical, Inc.